Promos for English News Pack JSAT helped achieve the highest ever number of customers adds in June 2016 for English news till date.
PROMOS | CREATIVE PRODUCER | EDITOR
Tata Sky Ltd. is a joint venture between Tata Sons and 21st Century Fox. The company endeavours to offer Indian viewers a world-class television viewing experience through its satellite television service. Tata Sky’s Channel 100 acts as a landing page for subscribers, providing them information about subscription packages, promotional offers, television channels, exclusive content (Actve Services) and much more. The growth of their customer base, especially in Tier 2 and Tier 3 cities, was affected by inconsistency in terms of creative quality as well as brand identity messaging.